“Charity begins at home, but should not end there,” said Thomas Fuller, remembered for his writings, particularly his Worthies of England, published in 1662, after his death. Thomas Fuller was a prolific author, and one of the first English writers able to live by his pen.
When a business is passionate about helping others and giving back to the community, it sends a positive note to society to take some efforts to the good cause in their community. Moreover, it helps the business to attract new customers and gain a positive reputation, also it helps in making their society a better place to live. One of the best examples of helping charity organizations is Moez Kassam, co-founder and Chief Investment Officer of Anson Funds Toronto, a privately held alternative asset management company. Anson Funds offers investment advisory, retirement planning, and consulting services.
Here is how Charitable Giving Helps Both Your Community and Your Business:
One of the worth benefits to businesses get who give back to their community is they get charitable donations tax deduction. This is the government’s way to appreciate your positive work and when you donate to any charity or to any donation event from your volunteering service or with cash, you get the benefit of tax deduction. There are some guidelines that you need to follow to get the benefit and sometimes you can get up to 50 percent of your Adjusted Gross Income.
Well, in recent few years employees perks have been escalated to a good level. There are many start-ups that provide exclusive packs to their employees like in-house massage therapy, yoga, and catered food. But research says that employees are more attracted to the business that gives back to their community. If a business is passionate about helping others and making their lives better will help to influence other employees to work under them.
When a business is actively participating in various charity events and volunteering in helping their community can help your business in better positive promotion in partnership with different organizations and also it helps to raise awareness about any specific cause. Also, you can promote your charity events on various social media platforms and websites by posting regular events.
Gain customer support:
This has been proven that when a business gives back to their community it helps them to build a strong relationship with their clients, customers, and also with their employees. When people will notice that your business is working hard to provide support to others who are in need, they will get encouraged by this and will try to connect with your business, also they can bring more new customers to your business by creating a positive image of your business.
Giving back is good for you:
The best about helping others without asking something in the back gives inner peace and positivity to your mind. Also, it teaches the younger generation about helping others who are in need of help. Giving back to society can help in making the world a better place to live.